At Lincoln, we see ourselves as more than just a car company. We are also members of the communities in which we serve. That's why we're excited to provide both dealerships and customers the opportunity to give back.
It's called Lincoln Driven to Give - a dealership event that raises money for charitable organizations. Here's how it works. For every test-drive taken at a Driven to Give dealership event, we'll donate $20 toward each dealership's selected cause. The more customers drive, the more we donate. And together, we can all give.
Testimonials
"This is the most valuable program/fundraiser experience I have ever been a part of. People were just amazed at the willingness of Lincoln to give back so much money to the school in our community for simply enjoying a test-drive. This really sold parents on who they will support when it comes time to buy a car."
Tricia P.,
Schlarman Girls Basketball Coach
(Danville, Ill.)
"It is very valuable to our dealership, and the area we are in, to allow people to get a no-pressure feel for the vehicle, and ask questions without having to feel pushed to buy. It also helps to promote our dealership in a positive way to the community, and to help get other schools involved in the program."
Jessica A.,
Sheehy Ford Lincoln of Gaithersburg
(Gaithersburg, Md.)
"The event has been very valuable to us in building a relationship with a large local charity and with consumers who were not familiar with the Lincoln brand."
Phillip W.,
Stamford Ford Lincoln
(Stamford, Conn.)
"It brings many people who would not ordinarily stop by our store, to meet us and test-drive our vehicles. We also enjoy giving money back to our community. These events bring us lots of radio and TV airtime for free. It is also building goodwill in the community. Everyone is so grateful for our participation."
Audre R.,
Mike Reichenbach Ford Lincoln
(Florence, S.C.)
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